What is GEO, and how is it different from SEO?
Generative Engine Optimization is not SEO with a new name. Here is what actually changes when the result is a paragraph instead of a list of links.
Half of the drops customers asked us about were single bad samples. We would rather tell you that up front than let you write a content brief for a coin flip.
Charts, tables and the diagnostics panel carry the run count. Alerts fire only on real drops.
Generative Engine Optimization is not SEO with a new name. Here is what actually changes when the result is a paragraph instead of a list of links.
Across six engines and three months of data, most significant drops traced back to a single competitor page that an engine started citing.
A checklist for finding out whether GPTBot, PerplexityBot and ClaudeBot can reach your pages, and what to change when they cannot.